Wednesday, 13 December, 2017

McDonald's joins 'Pokemon Go' craze hoping to catch the wave

Japanese authorities issued nine instructions to users of Pokemon Go ranging from advising them not to use their real names Japanese authorities issued nine instructions to users of Pokemon Go ranging from advising them not to use their real names
Garry Little | 22 July, 2016, 14:12

Tokyo shares fell Friday as a rebounding yen hit exporters, but Nintendo rallied again as the hugely popular Pokemon Go app launched in Japan, its home market.

After all, Japan does have high expectations when it comes to technology. Apple receives 30 percent of the price paid for each purchase made from an iOS device, so the bigger the number of Pokemon Go players buying extra stuff for the game, the more money the company makes.

Apple Inc (NASDAQ:AAPL) has 21 million insane users of game Pokemon Go and analysts are expecting that Apple Inc going to make $3 billion in revenue in the next one to two years.

Nintendo is widely seen as a latecomer to the smartphone gaming sector. "We will call on players not to become a bother to customers who are eating". An adoption rate of 20 percent around the world is assumed when quoting this figure, that can effectively add $1 per share to Apple valuation; AAPL stock could be boosted by over $5.5 billion in that time.

"Pokemon Go came, I can not bother with work", a Twitter user posted minutes after it hit Google Play. A government agency also released a nine-point guide, including advice against staying out in the summer heat for too long and being aware of natural disasters such as tsunamis while playing outside. McDonald's Japanese business is forecasting its first annual sales gain in eight years, as the company recovers from a series of food scandals.

Legendary, a unit of Wang's Dalian Wanda Group Co (大連萬達集團), is seeking to be the latest beneficiary of the frenzy surrounding Pokemon Go.

However, even though Pokemon - the original Pokemon that is - may not be headed to iPhones anytime soon, the deal did bring "Pokemon Go" and, glitches aside, I love spending my lunch break hunting down Eevees, Pidgeys, and Caterpies.

The unexpected hit has doubled Nintendo's value since its U.S. launch earlier this month. It is unclear when Pokemon Go will be released in China and South Korea, where access to geographical data necessary for the game is restricted by the government.

Of course, that may only be as relatively compared to what other stakeholders in Pokemon Go.

"When you go out to play, keep your head up, look around, enjoy the world around you and be safe", he said in the video message.

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